Banking Sector - International Bank
SouthWestern delivers services to a number of financial institutions including credit unions and banks. The services include document processing and customer service/surveying. SouthWestern services are ideal for document management jobs including mortgage processing, surveying, statement printing, customer support and other common activities within the bank.
This leading International Bank requires SouthWestern to complete customer satisfaction surveys for all its business units. Over 160,000 customers are contacted to complete surveys, which are stratified between business segments and geographic locations. All survey scripts are comprehensive and interact with the customer profile.
SouthWestern have built its own CATI (Computer-Assisted Telephone Interviewing) solution to meet the requirements of large-scale surveying done from our Customer Service facility. These systems have the ability to manage complex market segmentations and efficiently record survey data across these segments, while allowing our trained agents to seamlessly move from one customer segment to another.
SouthWestern expertise in marketing services combines excellently with these services. Advice given in the surveying process, scripting, contacting clients and reporting has enabled the client to learn valuable information about its client base, effect changes with historical processes and bring about improvements for our client.
|